【 Taste of Love 】TWICE Sales & Achievements Official Thread

Risky Risky Wiggy Wiggy

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JYPE will have its money through NiziU anyway. And there are two more groups on the way, according to media.
Dude is so sure he knows magic formula and market is endless.
The guy is a moron. He actually thinks he can launch groups on all continents in many countries and manage them. Meanwhile Twice are failing, Got7 and Itzy too. He's a clown.

What he thinks 1-2 years of some loli concept J-pop band that people will tune out of them when they get a driver's license is gonna carry his company? They won't even be relevant out side of Japan and half the group is owned by another company..

Guy's an idiot, he's the type of person that thinks you can wear blackface, idolise Bobby Brown and somehow come to the USA and have a career...good luck with that.
 

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JYPE don't care much for their senior groups anyway lol only fans care about Twice. It's the kpop cycle. Out with the old and in with the new. They've milked Twice too much since they blew up and now they're gonna debut other groups to be their moneymaker.
 

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It honestly amazes me how much things have changed for Twice in 12-18 months.

Shows you how fast moving and brutal the kpop (well pop in general I guess) market is.

If you're not on your toes (which JYPE are nowhere close to being, in addition to their only strategy being wanting to rinse Twice fans while they can) you're getting replaced/thrown away pretty quick.

This should never have been the case for Twice. They did a lot for the company and solidified their place back in the big three pretty much single-handedly. Yet the end result is still getting treated like they were any other kpop group. No long term plan here, just let them zone out like 99% of other kpop groups and slowly replace. Twice were in the top 1% in terms of success yet are getting the 99% treatment.

Honestly happy for JYPE to just liquidate whenever Twice leave.
 
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It honestly amazes me how much things have changed for Twice in 12-18 months.

Shows you how fast moving and brutal the kpop (well pop in general I guess) market is.

If you're not on your toes (which JYPE are nowhere close to being, in addition to their only strategy being wanting to rinse Twice fans while they can) you're getting replaced/thrown away pretty quick.

This should never have been the case for Twice. They did a lot for the company and solidified their place back in the big three pretty much single-handedly. Yet the end result is still getting treated like they were any other kpop group. No long term plan here, just let them zone out like 99% of other kpop groups and slowly replace. Twice were in the top 1% in terms of success yet are getting the 99% treatment.

Honestly happy for JYPE to just liquidate whenever Twice leave.
Couldn't care less what's gonna happen to JYPE after Twice. We can't even get a sense of what their remaining plans for Twice are so I'm wondering if they're all gonna renew contracts. A year goes by really fast and this year in particular has been wasted because of covid-19. Other companies were able to adapt but not jype lol
 

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I hope more Once just realise this and stop buying and supporting the company. I also wish that JYP would stop disgustingly using Twice for his own means. Posting phoney memes on his insta, using the RR deal to benefit other groups instead of Twice(Yes BTW after yet another US streaming session of EWO they once again delayed the amazon release without warning) and just in general stop trying to use Twice and Once for the benefit of other JYP acts, himself included.

At this point it will be a relief when contracts renegotiations begin and Twice members hopefully call it a day on the 7 yr mark. It will be a mercy to the fans and it's sad to say it but I refuse to believe I'm the only one feeling this way.
 

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Couldn't care less what's gonna happen to JYPE after Twice. We can't even get a sense of what their remaining plans for Twice are so I'm wondering if they're all gonna renew contracts. A year goes by really fast and this year in particular has been wasted because of covid-19. Other companies were able to adapt but not jype lol
JYPE did adapt, but in the most gross and malignant way. Other companies adapted by ensuring future earnings through protection of current assets. JYPE adapted by ensuring earnings roughly stayed level but at the cost essentially sacrificed his main group to do it. He milked Twice so hard this year that they effectively destroyed their fandom and as a result his quarterlies looked great.

It's the level the company is at, they were happy to throw Twice away for steady finances and the gamble that another group, be it SKZ, Itzy or Nizi, would take up the mantle. It pretty much shows that the company was probably the worst of the big 3, no respect or care for the fans and 0 loyalty to the sole group that took their shitty company from 5 Dollar share price to over 30...
 

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JYPE did adapt, but in the most gross and malignant way. Other companies adapted by ensuring future earnings through protection of current assets. JYPE adapted by ensuring earnings roughly stayed level but at the cost essentially sacrificed his main group to do it. He milked Twice so hard this year that they effectively destroyed their fandom and as a result his quarterlies looked great.

It's the level the company is at, they were happy to throw Twice away for steady finances and the gamble that another group, be it SKZ, Itzy or Nizi, would take up the mantle. It pretty much shows that the company was probably the worst of the big 3, no respect or care for the fans and 0 loyalty to the sole group that took their shitty company from 5 Dollar share price to over 30...
By the way the company is promoting SKZ, it seems that they are banking on that group to make it big. Good luck to them. I hope it pays off LOL I would have been content if we ended the year with EWO as a 5th anniv release. They should have promoted that big time. Did we really need Better this year? My answer is a big NO.

I hope Twice recovers from whatever this hell of a 2020 did for them.
 

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What makes it all extra annoying is how all their contemporaries seem well set for the future whilst Twice will probably be stuck doing the same standard promotions for the next two years, whilst the fandom and GP interest continues to deteriorate more and more until they essentially become what Gfriend are now (borderline irrelevant in nearly every facet).

Such a lame way for this to all come about. Twice/JYPE basically went down without any fight, just content with rinsing the fandom until the end.

I honestly don't see how they recover it now and fend off the slow decline. I thought a good track (which is what ICSM is for me) would rejuvenate them a but but it seems like it was too little too late. SK still don't really care and we got the same promotion quality/quantity we always do. The key fandoms in SK/Japan are starting to care less and less.

Just shite all around. If we think promotions and quality are bad now think what happens when the other groups in JYPE start improving.
 

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By the way the company is promoting SKZ, it seems that they are banking on that group to make it big. Good luck to them. I hope it pays off LOL I would have been content if we ended the year with EWO as a 5th anniv release. They should have promoted that big time. Did we really need Better this year? My answer is a big NO.

I hope Twice recovers from whatever this hell of a 2020 did for them.

What makes it all extra annoying is how all their contemporaries seem well set for the future whilst Twice will probably be stuck doing the same standard promotions for the next two years, whilst the fandom and GP interest continues to deteriorate more and more until they essentially become what Gfriend are now (borderline irrelevant in nearly every facet).

Such a lame way for this to all come about. Twice/JYPE basically went down without any fight, just content with rinsing the fandom until the end.

I honestly don't see how they recover it now and fend off the slow decline. I thought a good track (which is what ICSM is for me) would rejuvenate them a but but it seems like it was too little too late. SK still don't really care and we got the same promotion quality/quantity we always do. The key fandoms in SK/Japan are starting to care less and less.

Just shite all around. If we think promotions and quality are bad now think what happens when the other groups in JYPE start improving.
Yes exactly these tbh. To touch on both the point of other groups and Stray Kids being what they bank on it seems that is the case. Iirc SKZ just passed about 400k for the first time right? With the heavy quality promo they have been getting it's likely that will only go up for them in 2021 and without being a marred name like Twice is in China(again due to JYP's botched handling of the flag) they can also probably lead JYP into that market in a way Twice likely never could.

It's sad to see and so much of Twice issues come down to JYP on a personal level. A fear of promoting in the west due to his failures with Wonder Girls, fear to promote the members individually due to his failures to manage the Suzy situation and consistent failures in handling 'scandals' and minor controversy causing it to blow well out of proportion. All while neglecting and taking core markets like Japan and Korea for granted.

The company would rather ignore their short comings and consistently excuse make rather than employ competent management to ensure past mistakes don't limit current and future groups.

Edit: Can someone answer has any group in the last 5-10 years actually even resigned with JYPE?
 

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Yes exactly these tbh. To touch on both the point of other groups and Stray Kids being what they bank on it seems that is the case. Iirc SKZ just passed about 400k for the first time right? With the heavy quality promo they have been getting it's likely that will only go up for them in 2021 and without being a marred name like Twice is in China(again due to JYP's botched handling of the flag) they can also probably lead JYP into that market in a way Twice likely never could.

It's sad to see and so much of Twice issues come down to JYP on a personal level. A fear of promoting in the west due to his failures with Wonder Girls, fear to promote the members individually due to his failures to manage the Suzy situation and consistent failures in handling 'scandals' and minor controversy causing it to blow well out of proportion. All while neglecting and taking core markets like Japan and Korea for granted.

The company would rather ignore their short comings and consistently excuse make rather than employ competent management to ensure past mistakes don't limit current and future groups.

Edit: Can someone answer has any group in the last 5-10 years actually even resigned with JYPE?
2PM (sans Taecyeon) I think. Even their solo artists don't renew with them except jyp himself lol

Yeah, pretty sure SKZ is gonna be the pushed next year as well. So many what ifs for Twice. One of the biggest mistake of jype is not giving them enough individual activities to build their solo brands. Twice is like WG except they peaked higher and built a stronger fanbase but essentially both groups were built up by hit songs with no strong individual brand for members.

Did you guys see Better's sales? LOL what a freakin joke.
 

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Recent investment report pretty much says how it is - Twice are the cash cow whilst they look to others for growth and to expand globally. Use Twice's current popularity to get their foot in the door in Japan (Nizi) and the west (SKz, Itzy) while milking and essentially destroying the fandom in the process. Got7 members at least do solo stuff with long term paths for multiple members already in play.

Think about it.

Twice had their debut in a dying label, got worked to the bone to rebuild it and at a time they should be enjoying the pay-off with big scale comebacks and established pathways to long term careers, they're in a position where they're losing their gp relevance/fandom at a massive rate whilst just being used as a stepping stone. Most other groups in the label can afford to do barely anything all year at the expense of Twice. Straykids are the only other ones that do a lot but they at least get top quality content and investment along with it.

Dislike how things have turned out so much.


Aqed5mh.png
 

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2PM (sans Taecyeon) I think. Even their solo artists don't renew with them except jyp himself lol

Yeah, pretty sure SKZ is gonna be the pushed next year as well. So many what ifs for Twice. One of the biggest mistake of jype is not giving them enough individual activities to build their solo brands. Twice is like WG except they peaked higher and built a stronger fanbase but essentially both groups were built up by hit songs with no strong individual brand for members.

Did you guys see Better's sales? LOL what a freakin joke.
63k or smt in 2 days....it won't even beat #Twice 3 at this rate. Embarrassing.

So some of 2PM...that's pretty much it? Shows what kind of confidence JYPE's acts have in them....as soon as they get the opportunity to jump ships 90% do...
 

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Recent investment report pretty much says how it is - Twice are the cash cow whilst they look to others for growth and to expand globally. Use Twice's current popularity to get their foot in the door in Japan (Nizi) and the west (SKz, Itzy) while milking and essentially destroying the fandom in the process. Got7 members at least do solo stuff with long term paths for multiple members already in play.

Think about it.

Twice had their debut in a dying label, got worked to the bone to rebuild it and at a time they should be enjoying the pay-off with big scale comebacks and established pathways to long term careers, they're in a position where they're losing their gp relevance/fandom at a massive rate whilst just being used as a stepping stone. Most other groups in the label can afford to do barely anything all year at the expense of Twice. Straykids are the only other ones that do a lot but they at least get top quality content and investment along with it.

Dislike how things have turned out so much.


Aqed5mh.png
Reading that is honestly stomach turning and disgusting to me.

Putting Nizui down as global exposure, doe this company believe it's own shit it pumps out? No one outside of Japan does or will ever give a shit about Niziu...like ever.
 

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Reading that is honestly stomach turning and disgusting to me.

Putting Nizui down as global exposure, doe this company believe it's own shit it pumps out? No one outside of Japan does or will ever give a shit about Niziu...like ever.

It's an investment report so not their own words but it just shows how Twice are viewed now. Mirae are pretty big so would have some of their own sources but it's obvious this is how JYPE want to push everything going forward.

Their Chinese/Japanese/Western groups as the global aspect whilst Twice probably get sent to tour in Japan as soon as lockdown is lifted. Like 2PM did towards the end.
 

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Reading that is honestly stomach turning and disgusting to me.

Putting Nizui down as global exposure, doe this company believe it's own shit it pumps out? No one outside of Japan does or will ever give a shit about Niziu...like ever.
If they can sustain the hype, niziu is probably gonna be really huge in jpn. Idk about global exposure tho since the interest in j-idols is not really as huge as for k-idols/kpop groups.
 

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Twice is gonna have a hard time getting their footing back. We’re not even sure when the travel bans are gonna be lifted and by the time it’s safe again to tour, they may not have that much interest in japan anymore. Korea is not a profitable touring country. The best they’re gonna do there is KSPO Dome but by the time concerts can resume can they still even fill up KSPO?
 

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If they can sustain the hype, niziu is probably gonna be really huge in jpn. Idk about global exposure tho since the interest in j-idols is not really as huge as for k-idols/kpop groups.
Perhaps, but idol groups in Japan rely on a lot of gimmicks like hand shakes and even member line up changes or the type of wota fans they attract typically fuck off quick and even tho they are big in Japan I really don't understand this report trying to pin them as some kind of global group, it's embarrassing and laughable for someone to even contemplate putting such foolishness in print.

I have observed almost 0 interest internationally and spend 90% of my free time in communities made up of the exact people Niziu are targeting internationally and no one cares about them or 99% of J-pop for that matter. It's not and never will be a global music market. The interets just isn't there in any way. Only people who slightly know Niziu outside of Japan is some Koreans who hate them anyway lmao.

The only internationally relevant act JYPE currently has, in spite of their desperate wishes for it to be SKZ or Itzy, is Twice. But it seems the company wishes for it to be another one of their shitty acts...good luck with that.
 

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Yes exactly these tbh. To touch on both the point of other groups and Stray Kids being what they bank on it seems that is the case. Iirc SKZ just passed about 400k for the first time right? With the heavy quality promo they have been getting it's likely that will only go up for them in 2021 and without being a marred name like Twice is in China(again due to JYP's botched handling of the flag) they can also probably lead JYP into that market in a way Twice likely never could.

It's sad to see and so much of Twice issues come down to JYP on a personal level. A fear of promoting in the west due to his failures with Wonder Girls, fear to promote the members individually due to his failures to manage the Suzy situation and consistent failures in handling 'scandals' and minor controversy causing it to blow well out of proportion. All while neglecting and taking core markets like Japan and Korea for granted.

The company would rather ignore their short comings and consistently excuse make rather than employ competent management to ensure past mistakes don't limit current and future groups.

Edit: Can someone answer has any group in the last 5-10 years actually even resigned with JYPE?

Frankly, Suzy's example ONCEs mention every time to justify nine or none advertisment policy sounds really strange for me. Like, ads revenues are one of the reasons agencies still debut girl groups in the frist place. No one will seriously plan to sell TWICE's amount of physical copies when they start a gg, it's better to pick a boy group for fandom milking. GGs on the other hand can be easily marketed for general public and CF contracts respectively. Suzy was the main JYPE asset before TWICE, she was bringing tons of cash with zero production costs for the agency. It was a dream scenario for JYP, so I don't really think Miss A/Suzy management was such a failure. It wasn't the best outcome possible, but still.

As for the way JYPE will manage TWICE in the future. Ofc, everything can happen andlets still hope for the best, but I've got some hints right when I saw ICSM MV production team being announced. After all the shit JYPE got with NAIVE m&m failure, they chose to pick those nugu-choice dudes (no disrespect to them, it's their speciality to work on a very low budget) with nugu-looking MVs for TWICE full album. Especially after pick they've made for SKZ release. To think of it, TWICE was so ahead of the game in 2016-2017, like Cheer Up MV was miles better than every other gg's MV at the moment. Nothing lasts forever I guess.
 
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Perhaps, but idol groups in Japan rely on a lot of gimmicks like hand shakes and even member line up changes or the type of wota fans they attract typically fuck off quick and even tho they are big in Japan I really don't understand this report trying to pin them as some kind of global group, it's embarrassing and laughable for someone to even contemplate putting such foolishness in print.

I have observed almost 0 interest internationally and spend 90% of my free time in communities made up of the exact people Niziu are targeting internationally and no one cares about them or 99% of J-pop for that matter. It's not and never will be a global music market. The interets just isn't there in any way. Only people who slightly know Niziu outside of Japan is some Koreans who hate them anyway lmao.

The only internationally relevant act JYPE currently has, in spite of their desperate wishes for it to be SKZ or Itzy, is Twice. But it seems the company wishes for it to be another one of their shitty acts...good luck with that.
Niziu seems mainly popular with women at the moment, and I don't think they'll be marketed as a Japanese idol group. They'll most likely be marketed like a KPOP group or a dance/vocal unit. Their popularity/hype seems to be astounding and it came out of nowhere.
 

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Niziu seems mainly popular with women at the moment, and I don't think they'll be marketed as a Japanese idol group. They'll most likely be marketed like a KPOP group or a dance/vocal unit. Their popularity/hype seems to be astounding and it came out of nowhere.
Except for the fact that since about Feb/March of 2019 Niziu has all JYPE has been focusing on in Japan and used the hype and interest in his company solely given to him by Twice to boost interest in the show and doubled up with Sony, practically Japan's biggest media company, to launch them. Post Nizi starting the only TV op's Twice were given was to appear on that fucking show also. They had a massive pre-debut push, bigger than I've seen sans Produce groups in Korea.

And again the point is moot as that attention is exclusively focused in Japan, this non sense of 'global' needs to be removed from any and all discussion with Niziu. This is the part I took umbrage(rightly so) with as the only group truly giving JYPE a small level of relevance in global markets is currently Twice and Got7 in China/Thailand. The rest have done a fat total of 0 to be labelled as such.

Even amongst K-pop fans a market Niziu are targeting there's almost 0 interest at all. Nobody outside of Japan cares or ever will about J-pop...what's it been 15-20 years since anyone showed some interest in J-Pop outside of Japan?

Also any point on them doing well is moot also because of JYP. Let's assume all goe great and they sell hundreds of thousands in December and by some miracle also pull monster streaming numbers and go on over the next couple of years to sell 5-10 million albums....what difference does it make? JYP will still do as they always do and pocket most of the earnings and give them a bunch of cheap low effort comebacks and discard them like old trash when he gets a new pet project(likely his delusional US audition show lmao)

Also long rant but final point. JYP is in a position now prematurely. Something he and his company likely dreaded happening but it's upon them now. Once have pretty much stopped buying. The sales for Better are a result of a fed up fandom who have finally said 'enough is enough' and the 150k drop for EWO also reflects this and it's going to get worse form here....so what's that mean for JYPE? Well simple Twice might not be the cash cow they hoped for and it looks like he'll have to find someone else to endlessly milk in 2021...
Let's see how that works out, let's see how ITZY, SKZ or Niziu fans enjoy a comeback every 6 weeks or a tsunami of made in china McDonalds toy level of merch coming out every other weekend...let's see how long they last.
 
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