wait what?! why? are there issues with their company?
They'll still be under the same company, so that's probably not the reason. Maybe they want a different image.wait what?! why? are there issues with their company?
They sell very well, but there's clearly been issues behind closed doors. They haven't had a single release in ages, and their top members left the group.I thought they were doing okay? I'm confused by the decision.
To the best of my recollection, the only time I can remember something like this happening with a major idol group in recent history was with the group S/mileage, and that rebranding was also due to fairly obvious mismanagement. The difference here and what makes it unusual is that S/mileage had been struggling for years to find the kind of audience the other groups in their company had before rebranding, and Keyakizaka had been rising with a lot of media coverage. While the core fanbase will still most likely stick around regardless, I do find it weird to take a group that had been doing well and growing and then throw away all the name value you've built with the general public.
I mean we knew something was definitely going on, but changing the name is a huge sacrifice so it must have been worse than I thought.
Hi, but S/mileage becoming Angerme only limited to the change of name and image because after the change the singles count didn't restart so it's not they went back to start from zero.
The most similar case to Keyaki is Hiragana Keyaki becoming Hinatazaka46 in 2019.
I disagree. Hinatazaka was a spin-off from a very weird idea that Keyaki's management had to introduce a second generation without calling them a second generation, so as not to disrupt fan fervor and momentum. They didn't even have singles to count because they only did b-sides as a sub-unit as part of Keyaki, so by your own argument the two are not the same since Hiragana never formally debuted until they became Hinatazaka.
Even if Angerme did not reset the count of the singles, they have tried as much as possible to reset their music, since S/mileage songs are now very few and far between at shows. The core concept of rebranding the group after mismanagement is the same (although S/mileage's mismanagement was definitely more apparent on the commercial end, Keyaki's not so much, so there will always be some differences).
I am, like everyone else, very interested to see if they will keep the same concept or move in a different direction, though.
so, sakurazaka huh
They sell very well, but there's clearly been issues behind closed doors. They haven't had a single release in ages, and their top members left the group.