HYBE has purchased all of Lee Sooman's remaining shares (3.68%) in SM Entertainment for 104 billion won (~$78.1 million USD)

Lilac

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would SM ever change its name since LSM's no longer part of it?
 

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would SM ever change its name since LSM's no longer part of it?

Brand recognition with the public is too strong. Maybe in 5 to 10 years, when most of the acts from the current roster leave/disband, but it's too soon right now.
 
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