colorpop
StanYeah, proving once again you shouldn't trust those "investors reports" blindly.
ITZY's management is a bit different this year so far with this fansong being released, as well as teasing CB 40 days in advance (!).
It's also friday 1pm release. Targeting billboard it seems.
Just hope TWICE get the friday release and distribution in USA and UK, seems like jype haven't found yet that even if the achievements in those markets aren't big or profitable for the early investment, with enough mediaplay and good marketing a company can increase the public image of an artist and slowly increase popularity too, hope it don't take too long for them figure it out.
Again this day6 guy is spilling some intern tea about jype, imagine all the things most of the idols in there could spill too. I know all of them feel grateful to the company but I genuinely think no idol in jype conforme with the management, even some twice girls have throw some small shade to the company.
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For the Itzy stuff I'm not 100% sure if it will affect Twice going forward. I think after both Itzy and Stray Kids were pushed in early 2020 on US TV I think the plan was always tor try to breach that market with those groups(in spite of Twice's results in that market being a lot better than both of those) and I think it was only slowed by the company not being able to afford to take big risks during covid, now things are settling back down moving into the 2021 I think they will pick it back up.
The Friday release and the 40 day pre-order period gives the fans time to get organized to give a push for charting in the US and honestly I am fully expecting JYPE to drop some cash on this a get them a time slot on a Late show to hype it up. I really don't see that investment going into Twice when our most recent comebacks didn't even get sent to radio and our albums(which some versions aren't even available) weren't in the US until 6-ish weeks after the comeback dropped. I don't think JYPE cares to push Twice in the US and I have always viewed the RR deal as Jinyoung wanting to use it to pry open the door to the west for other groups that's why in almost every financial report or press release we hear how Itzy, SK and Niziu are 'global' groups with surging popularity in the US and Latam and yet Twice(and formerly Got7) get no mention.
As for the other part, yeah I'm kind of shocked he came out and just directly said the company basically hides or keeps opportunities from you. I mean other acts sending you music or wanting them on a track and the company not even forwarding it to groups? Wow, didn't think even JYPE was that low.
I'm keeping my hopes up that TWICE will get this too, I'm really holding in the edge here... we have been demanding for jype to do what they are doing for itzy for so long, I almost can't believe this rn tbh. They even released the store 40 days before unlike with TWICE in more and more 2 days before the cb, it's crazy.
Looking at day6, they announced the comeback weeks ago, but haven't revealed not even the date, the name, not a single image about it or release pre orders, just 1 article about it and that's it. It feels like jype don't give a fuck about them and the jae guy just went full idgf about it too. And it's shows how that company works, if they want to push you they will but if they don't give a fuck about your career it's over, they will not move a finger of just do the bare minimum.
NewUser
StanThey really gave Itzy a 40 days teaser/pre-order period with links everywhere.
Even though it sounds petty I find it pretty disheartening how you can already see loads of Twice fans on the bus for Itzy/Nizi, as it makes them fine with Twice getting the minimum whilst the others reap the benefits whilst they slowly move on. Company did a good job for themselves in that sense I guess as it makes it easier to move groups along a conveyor belt
YG have had no GG's since BP. SM 1. JYPE with two with one directly focusing on Twice's biggest market with the same concept/idea and the other being one they'll prioritise in other places.
Day6 have a similar issue, especially with a new band coming out from JYPE this year.
Even though it sounds petty I find it pretty disheartening how you can already see loads of Twice fans on the bus for Itzy/Nizi, as it makes them fine with Twice getting the minimum whilst the others reap the benefits whilst they slowly move on. Company did a good job for themselves in that sense I guess as it makes it easier to move groups along a conveyor belt
YG have had no GG's since BP. SM 1. JYPE with two with one directly focusing on Twice's biggest market with the same concept/idea and the other being one they'll prioritise in other places.
Day6 have a similar issue, especially with a new band coming out from JYPE this year.
In a positive note away from jype and jyp constant shit, Twice streaming power have been improving, wil, fancy, fs keep getting 300K daily views despite being 3 or 2 years old MVs. If we compare to other jype acts, skz is getting 400K in their 2 high budget recent mvs but the rest of their videography is barely getting streams. Itzy has more positive results, wannabe keep getting 500K after a year, really good longevity but less than 150K the rest. M&M is getting 200K, the hype for the song died so fast and naive last shit MV don't help the case, but well Twice is still the biggest force in streaming and digitals in jype by a big gap.
Some goals MVs will reach this year in youtube:
TT - 600M
WIL - 500M
HS - 400M
FS - 400M
YoY - 300M
DTNA - 300M
M&M - 300M
ICSM should reach 400M-450M by the end of the year if we can maintain the stability, pretty amazing. Spotify numbers are positive as well, 300M of streams this year without new releases.
oldtimer
NuguI know it's irrational but it kinda makes me resentful of the other groups lol anyway, I hope Twice gets more than the bare minimum for their upcoming comeback.
NewUser
StanLol - It's irrational in a sense that companies, especially JYPE, need to put out new groups but the resentfulness is also rational in a sense when they've purposefully put groups out that cannibalise Twice's key markets and fandom when Twice were still at the top/growing, stemming momentum. So their increased success will most likely be at the expense of Twice's from a fandom and definitely a resourcing/time/effort perspective.
It's why I will never understand company stans, as by being a company stan you're already supporting/approving the conveyor belt that will be your "favourite" group getting left behind by the company as soon as they've rinsed them to their benefit as much as possible. I'd prefer Twice to lose out to competition outside rather than due to the company giving up on them. At least then you get great content/effort despite a lower level of success instead of uninspiring/low effort content/promotions on top of not keeping up.
A part of the fandom hate how negative some fans are but I just as much dislike how blasé they are about everything.
Anyway I'm probably avoiding Twice stuff until Korean comeback time so I shall catch up with you guys then. Talking/reading about Twice is more of a frustration than anything else these days.
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I just don't understand how the group with the best sales, touring, streaming and views of all JYPE groups yet they are probably the only JYPE group not to appear on US TV.....I mean huh?
They almost entirely changed Twice's image and sound to focus more on international success(at the expense of Korea and Japan) but do nothing at all to promote them in the international market?
Itzy not only have 40 days pre-order, Friday release but have pre orders for the US for Amazon ready to ship on day 1...what?
They almost entirely changed Twice's image and sound to focus more on international success(at the expense of Korea and Japan) but do nothing at all to promote them in the international market?
Itzy not only have 40 days pre-order, Friday release but have pre orders for the US for Amazon ready to ship on day 1...what?
Well
colorpop
StanIf twitter tranding power is any good as selling potential indicator (and I think it is), Stray Kids will be the next kpop million seller. In a year, probably,
Lol, they haven't cracked gaon top 200 yet, that would be funny asf. Also tranding or trending? Yeah it's really not, Treasure stans are good at trending things and their sales and potential is far from 1M, g7 fandom was really good at it too.
colorpop
StanThey are much stronger than g7 and especially treasure. SK is closer to NCT level, so yeah, if nothing really damaging happens to them, they'll get to that million sooner or later (sooner I guess).
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Hmm are you sure? If I remember Got7 are always traditionally high on the year end Twitter charts for most talked about/mentioned groups. In 2020 they were top 5 and Stray Kids weren't even in the top 10 while Treasure and TXT were, even Twice was in but not Stray Kids.
Edit: I also think getting 1m sale they would need to blow up in the US, Japan, Korea or China and afaik they are smaller than Twice and Itzy in all of those markets.
I think mostly China. IIRC BlackPink last album sold 600+k in China, Rose R sold 250+k and the last NCT album sold 400k in China and Seventeen sold a similar amount. Exo have always traditionally been carried by Chinese/Korean sales and currently that the same for Beakhyun too.
My point is all million sellers tend to pull around 40% minimum sales from China so if JYPE want a million seller they will need to promote Stray Kids there imho because at this point even 600k seems out of SK reach.
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oldtimer
NuguMaybe if SK or another group pulls more revenue than Twice we can get a high budget MV cause the way I see it the top earners of this company gets the bare minimum while those who earn less gets good comeback budget and promotions LOL
We'll see where Twice stands in Jpn with this new single.
colorpop
StanWhile the decline in Japan seems obvious, it's not really fair to make direct comparisons now since there are no hi touch events due to covid protocols
They really aren't, g7 fandom could slightly compete with exo and bts fandom back then in 2018-2019 in terms of twitter engage, of course armys were too ahead but g7 fandom pull some numbers, they were nominated at Billboard Music Awards for it. Haven't see skz fandom doing like that, not even nct fandom yet.
Now, just like TWICE.MOMO said, twitter is not really the way to determine the potential sales, svt could be worse at twitter than g7 and skz but their sales are determined by their chinese and japanese fandom.
svt c-fans bought 500K copies for their album released along More & More, and that was only in ktown4u while their japanese fandom buying 200K copies in oricon, nct is basically 3-4 groups combined with a big chinese fandom, international fandom and nice 100K sales in japan even with korean releases. g7 fandom was doing 150K-200K sales too, like half of their sales were from chinese fans.
skz got bigger in japan after the Tower of God opening but is not even close to svt japanese sales, nor chinese fandom so far. Also big hit and sme are way smarter and it's not only a fandom thing if not strategies by their companies. svt last album had like more than 8 versions and different types forms of making their fandom to buy more albums. sme has been doing the thing of releasing 2 or 3 versions in a first wave of their male artists albums, then some weeks later while they still promoting release 2 more versions to boost sales, there it could even be a 3rd wave. They also have those kit versions, that could sell lot like I think nct sold like 150K+ of those.
skz first have to get bigger in japan, not sure how. Then gain a big chinese following somehow or else start becoming 2017-2018 bts level in the west somehow. There is also jype coming with 4 bgs each one for one specific market (korea, japan, china and the west), so the possibility of them getting the g7 and twice treatment in 1 or 2 years is there too.
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A new endorsement?!?!!!
Truly a new endorsement and only for Sana and Dahyun, wow... seems like jype finally opened their eyes, may start singing winds of change. If we really start getting endorsement, brand deals, cfs,m photossots and pictorials, osts, variety shows appearances, and who knows what more maybe we will finally stop dragging jype stupid decisions 24/7 and back to discuss about sales and achievements like before.
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